McCartney unveils charity lingerie
The English designer has enlisted fellow Brit Cara Delevingne to star in the campaign. Taking time out of her busy acting career, Cara stuns in the underwear shots. "[Cara] represents a generation of young women that we are really trying to reach,” Stella said in a statement.
Cara takes over from Kate Moss, who fronted the ads in its inaugural year in 2014.
Stella also spoke of her desire for the social media and web launch of the ads to “inspire all generations of women to be aware of breast cancer and be aware that preventing it is the most positive approach.”
The photos were shot by Sean Thomas, and in one image Cara is wearing a pretty pink lace set, making a heart shape with her fingers over her left breast.
The collection is called the Alina Playing range, and is made up of a balconette bra, a soft-cup bra and a bikini brief. All three are the same shade of pink.
A percentage of profits will be donated to three breast cancer charities, including Linda McCartney Centre in Liverpool, England, part of the Royal Liverpool University Hospital, which is the boyhood hometown of her Beatles legend father Paul.
Stella's mother Linda died of breast and liver cancer in 1998, just three years after she was diagnosed.
Source: Sunday World
